50 percent of Buzzfeed’s traffic now comes from mobile devices
Buzzfeed now sees 50 percent of its traffic coming from mobile devices. “Everything is going to the phone,” said Kenneth Lerer, chairman of Buzzfeed and Betaworks, at GigaOM's paidContent Live 2013 conference in New York Wednesday.
Lerer co-founded the Huffington Post and now serves as managing director at Lerer Ventures. “It’s the best time in the last eight years to invest in digital content companies,” he said.